"Airbnb Korea"
Software: Cinema 4D, Redshift, After Effects, Illustrator
"Hanok Concept 3D Advertisement"
This project differs from my other works as it explores not just a marketing concept but also the cultural and architectural essence of traditional Korean Hanok stays. Through experimenting with 3D modeling, lighting, and immersive composition, I aimed to capture the warmth, tranquility, and unique atmosphere of the Hanok experience.
I hope this glimpse into my creative process provides insight into how I translate cultural narratives into visual storytelling, and that it resonates with you as much as it did with me during it creation.
Mood board
Styleframes
BTS
